My Tahoe Plate – Protect Tahoe. Order Your Plate.

SHOW YOUR LOVE FOR TAHOE

WHILE PROTECTING IT.

Help protect one of the purest large lakes in the world by ordering your Lake Tahoe Specialty Plate today. 96% of proceeds from license plate sales goes directly back to projects aimed at protecting the beautiful Lake Tahoe for future generations.

Order My Tahoe Plate

To order your Tahoe plate, you’ll need:

Your license
plate number

To transfer to your
shiny new Tahoe plate!

The last three digits
of your VIN

Typically found on the driver’s side dashboard, close to the windshield.

Select the “Tahoe” plate

To order your new plate, simply select “Tahoe” from the list of available options.

Drivers in California can purchase standard-number plates through the DMV for $50 with an annual $40 renewal fee.

Drivers who choose to enhance the plate with personalized letters and numbers may do so for $103 with an annual $83 renewal fee.

How the Plate Protects Tahoe

When you order a Lake Tahoe Specialty license plate, you directly fund a variety of local projects from restoring trails to developing innovative water quality improvement projects. In fact, 96% of all proceeds generated from license plate sales goes directly back to the community. Efforts will go towards improving the coexistence of humans with the lake and its inhabitants in order to create a more sustainable society.

Order Yours

How the Plate Protects Tahoe

When you order a California Lake Tahoe license plate, you help build biking and hiking trails, restore fish and wildlife habitat, and protect Lake Tahoe’s famous beaches and blue waters. 96% of all funds from Tahoe plate sales go back to Lake Tahoe.

Order Yours

Get More Than Just a New Plate

While Lake Tahoe is well-known for skiing and snowboarding, it also offers amazing outdoor summer activities! In the summer, go on a hike and enjoy the beautiful scenery or bike one of our amazing trails. The water is also perfect for various water-related activities, such as paddle boarding, boating, kayaking, fishing, and sunbathing.

Step 1: Purchase a Plate

Order a California Tahoe License Plate

$50 First Year
$40 Renewal

Order a Nevada Tahoe License Plate

$62 First Year
$30 Renewal

Step 2: Enter Your Information

Step 3: Send Us Your Receipt

By Email:

support@tahoeplates.com

By Mail:

SGA Marketing
Attn: Claudia Vasquez
100 W Broadway, Suite 290
Long Beach, CA 90802

Terms & Conditions

When a person purchases a special California Tahoe license plate via the DMV website and submits the above form, he/she/they will have an option to receive one voucher from a participating local Lake Tahoe basin business. Vouchers are limited and are available on a first-come, first-serve basis. Please note: this offer only applies to the purchase of a CA Tahoe license plate starting May 1, 2021 until supplies run out. Renewals are not eligible for this offer.

One voucher per person.
Tickets valid for the summer 2021 season only, cannot be used for future seasons, and are not eligible for use on holidays. Each business will be operating by their discretion if there are certain days of the week they do not want the voucher to be used.
Tickets are non-transferable and have no cash value.
Vouchers remain the property of the business. No replacement tickets will be issued if tickets are lost or stolen.
The California Tahoe Conservancy and all program partners are not liable for lost, stolen or missing ticket vouchers.
Not valid in conjunction with any other offers.
Ticket vouchers are not valid for resale on online auction sites, such as eBay or Craigslist.

Share Your Plates

#MyTahoePlate

The Tahoe Conservancy

The California Tahoe Conservancy is a state agency leading California’s efforts to restore Lake Tahoe’s natural and recreational resources. Through grants, projects, and partnerships―along with stewarding 6,500 acres of Conservancy public lands―the agency provides public recreation opportunities, enhances access to the shoreline, restores wetlands and wildlife habitat, improves forest health and reduces the threat of wildfire, makes communities more livable, and helps everyone adapt to climate change.